Idea behind the event
The theme of this year's Forum will be "Shaping the future with vision and strategy". Hoteliers and other participants of the hotel market have been facing an extraordinary transformation of the market in recent years. The challenge is not only the dynamically changing economic and geopolitical situation, but also the expected demographic and climate changes, which may significantly affect the conduct of business. To succeed in such a demanding environment, it is necessary to learn about safe scenarios and strategies for the future outlined by Market Leaders from Poland and all of Europe. Therefore, discussions during this year's edition of HIT will focus on the current, most important issues in the context of new challenges that everyone operating in this sector will face in the coming years.
We will discuss not only how to adapt to the new reality, but also how to plan a business and achieve market success.
